"Creating the best comes
from the belief in the possible,
not from the adhesion to what exists"
Exceptional Technology. Extraordinary Events.
IDEA is a creative and future-oriented Artistic Content and Event Agency
By generating artistic content for any type of occasion, we break boundaries, innovate, and go to any lengths to make your vision of the perfect event reality. Our promise is to exceed your expectations, thanks to a talented international team, imagination, detail-oriented thinking, collaboration with reliable partners, and professional execution.
We believe that everything can be turned from something ordinary to something truly extraordinary. IDEA stands for and represents this belief. That´s why, by using artistic approaches together with groundbreaking technology, our promise is to take your next project to the next level.
CONCEPT AND PROJECT DEVELOPMENT EXPERIENTIAL INNOVATIONS
INTERACTIVE / TECH INTEGRATIONS
ART DIRECTION AND DESIGN
EXHIBIT / DISPLAY DESIGN
DIGITAL AND INTERACTIVE DEVELOPMENT
WE CONNECT THROUGH
I am an art dealer and agent specialized in the production of exhibitions and urban art events.
After graduating in design in Bulgaria and Barcelona, in 2015 I began my professional career linked to the conceptualization and production of events for commercial brands. As a result of this experience, I decided to found IDEA Agency in 2017, specializing in the artistic and visual production of events in which I always seek to favor an approach to contemporary artistic creation through street art or urban art.
In 2020 I created IDEA Art Project specialized in the management and dissemination of a careful selection of artists from the international circuit, with whom I had maintained a constant working relationship since 2015 through various projects. My objective is to promote the work of these artists through exhibitions arising from their own initiatives or from collaboration with entities interested in presenting their work at private events or interventions in the public space. Likewise, it carries out advisory and consulting work in the acquisition of work for relevant private collections (Art Advisor).
In this line, I managed the execution of the mural interventions by Dan Ferrer (France, 2017) and Antonyo Marest (France, 2017), the group exhibitions La Puja I and II in Barcelona in Metric Market (2017); the art projects “7ways 2 love” (with Anthony Lister, Waone Interesni Kazki, Dourone, etc.), “Genesis” (with Zosen, Insane 51, Zet1, etc.), “Human Nature” (with Alex Gamsu Jenkins, Nicolas Barrome, Who is Nemos)(2016 - 2019) ; the partial artistic production of White Summer in Pals, Spain (2019) or the lounge space of the SWAB art fair (2017 and 2016); as well as the creation of the WUW Festival of art and extreme sports in Dobrich-Varna, Bulgaria (2015). Currently I am also a creative consultant in part of the winter 2021 collection of the Hong Kong house Cynthia & Xiao.
My varied interests and extensive professional experience have led me to collaborate in leading international design events such as the OFFF Barcelona festival, being part of the team responsible for the identity of the event in 2016, or to the foundation in 2014 together with Carlos Carrera of the music and art magazine Bizzarre.co.uk.